from DSSResources.comCognos announces performance management system; sets new standard for CPMORLANDO, Fla., June 27, 2005 -- COGNOS FORUM -- Cognos (Nasdaq: COGN; TSX: CSN) president and chief executive officer Rob Ashe took center stage at the company's annual customer conference today in Orlando to unveil the Cognos Performance Management System, which enables organizations worldwide to unlock performance for sustainable competitive advantage. "As customers progress on their journey towards better performance they need more than just a technology platform to be successful," said Ashe. "They require solutions, proven best practices and a thriving partner ecosystem. The Cognos Performance Management System spans these "whole" product elements imperative to customer success." "The demand by global organizations for Performance Management across industries and business has increased the need for solution providers to accelerate their commitment," said Mark Smith, chief executive officer and senior vice-president, Research, Ventana Research. "Responding to the market demand, Cognos has introduced the Cognos Performance Management System with solutions, platform and partners to help organizations use information as a strategic and competitive asset. Cognos has brought together strategy management, planning, measuring and monitoring execution into a single system. Ventana believes customers will benefit tremendously from this holistic approach which enables Performance Management for an entire enterprise." The Cognos Performance Management System enables organizational agility and improves the decision-making process for organizations by connecting people and goals across operations and management functions with right-time, actionable information. It is designed to bring together technology, best practices and a partner ecosystem -- all elements that customers need to be successful. It consists of the following: -- Performance Management Solutions: Cognos and its more than 3,000 partners provide performance management solutions built using the capabilities of the Cognos Platform that fall into the following 2 categories: -- Enterprise Performance: -- Strategy and Goals Management -- Process-based: Includes new Plan-to-Perform Blueprints for Risk Analysis, Allocations and Sales Compensation. -- Enterprise Performance Applications that span Finance, Operations, Customer and Workforce areas -- Line-of-business: Includes those provided by the charter members of the "Powered by Cognos" program. -- Industry Solutions: Solutions across the Pharmaceutical, Financial Services, Manufacturing, Hospitality, Retail, Aerospace and Defense, Healthcare, K-12, Education, Higher Education and Public Sector markets. -- Integrated Platform for Performance Management: The Platform contains all of the capabilities organizations and partners need to build performance management solutions including scorecarding and dashboarding, planning, analysis, query and reporting, and event management. The next major advancement of the platform, Cognos 8 BI, will be introduced to Cognos Forum 2005 attendees during today's Keynote. -- Best Practices: Customer and Partner solutions are created by leveraging the Cognos Platform in conjunction with industry Best Practices. As a catalyst to this process, the Cognos Innovation Center was founded in June 2004 as a forum for the gathering, development and sharing of Cognos best practices. Its initial focus was on sharing best practices in planning among industry thought leaders and customers, and to develop solutions, called Plan-to-Perform Blueprints, that capture these best practices and help accelerate the customer's time to value. The mandate of the Innovation Center is now being expanded to meet the increasing needs of organizations developing holistic performance management solutions. Now the Innovation Center will also include sharing of best practices for the reporting, analysis, dashboarding and scorecarding that surround the planning process - enabling organizations to track how they are doing against the plan, and to report and analyze the plan. The Innovation Center will continue to be a center of excellence as it helps company's mobilize to drive Performance Management. -- Platform Services: Supporting the Platform capabilities are common, open services that include portal, security, administration, information and business modeling, and data integration. To meet the increasing needs of customers looking for Performance Management Solutions, Cognos is introducing a new partner program called "Powered by Cognos". The program is designed to empower and showcase partners that develop, market, and sell solutions based on the Cognos Platform for Performance Management, specifically within the two Performance Management Solutions areas cited above. According to Gartner, the CPM market is projected to grow over 13 percent in 2005, reaching approximately $650 million in new license revenue. Gartner projects this market will reach over $900 million by 2009 with a compound annual growth rate of 9.9 percent.* "Customer demands for holistic performance management solutions are growing and evolving. Both IBM and Cognos have rich, complementary offerings for customers who want to take performance to a new level of excellence," said Inhi Cho, director, Marketing and Business Development, IBM. "Working together, IBM and Cognos provide customers with best practices and the capabilities required to gain the appropriate level of insight into performance across the enterprise. This insight in turn allows customers to take action in innovative ways that will drive competitive differentiation." The Performance Platform enables fundamental business questions to be answered with the same, common view -- something that is very difficult and costly to achieve with the patch of manual methods, software tools and Excel that most organizations use to answer these questions. "Our strategic alliance with Cognos is part of a long-term vision that allows us to leverage information in a more meaningful way. It's making information "actionable" for all decision makers within our enterprise," said Andy Wojewodka, director, business systems and decision support, Del Monte Foods. "The Cognos approach allows us to fulfill tactical needs and also gives us a framework that we can continue to capitalize on for the enterprise as it evolves and becomes more sophisticated in its analytical requirements." To download a white paper on the Cognos Performance Management System, visit: http://www.cognos.com/pdfs/whitepapers/evolution_of_cpm_system.pdf . *Source: Gartner Market Focus: Corporate Performance Management, Worldwide, 2003-2009, C. Eschinger, C. Graham, L. Geishecker, F. Buytendijk, March 4, 2005. ABOUT COGNOS: Cognos, the world leader in business intelligence and corporate performance management, delivers software and services that help companies drive, monitor and understand corporate performance. Cognos delivers the next level of competitive advantage -- Corporate Performance Management (CPM) -- achieved through the strategic application of BI on an enterprise scale. Our integrated CPM solution helps customers drive performance through planning; monitor performance through scorecarding; and understand performance through business intelligence. Cognos serves more than 23,000 customers in over 135 countries. Cognos enterprise business intelligence and performance management solutions and services are also available from more than 3,000 worldwide partners and resellers. For more information, visit the Cognos Web site at http://www.cognos.com . Cognos and the Cognos logo are trademarks or registered trademarks of Cognos Incorporated in the United States and/or other countries. All other names are trademarks or registered trademarks of their respective companies.
Media Contact: Carrie Bendzsa Cognos, 613-738-1440 carrie.bendzsa@cognos.com |