ProClarity Wins 2002 Microsoft Retail Application Developer Award for Best Business Intelligence Solution Award Recognizes ProClarity for its Excellence in Retail and Hospitality Solutions that Enhance Business Agility Boise, IDAHO, June 17, 2002 - ProClarity Corporation, a leading provider of innovative analytic solutions for the enterprise, today announced that it won the 2002 Retail Application Developer (RAD) Award for 'Best Business Intelligence Solution.' This year, the awards, sponsored by Microsoft, Hewlett Packard and Intel, recognized innovative solutions incorporating Microsoft's business vision for the agile enterprise. ProClarity's analytic solution has been recognized for its ability to drive quality decisions, quickly change and adapt, and maximize relationships among customers, partners, and employees. Additionally, from an IT infrastructure perspective, ProClarity was distinguished for its ability to reliably and cost effectively create, adapt, and maintain heterogeneous systems. ProClarity will be honored with this prestigious award at a ceremony on Tuesday, June 25th, at the Adler Planetarium in Chicago. ProClarity's solutions are giving real-world retail and hospitality companies, such as CompUSA, Nordstrom, Pennzoil QuakerState and Scottish & Newcastle, the ability to reach customers with the products, services and information they need quickly, efficiently and cost effectively. "I am pleased to congratulate ProClarity on winning the 2002 Retail Application Developer Award for best business intelligence solution," said Gary Cooke, industry manager for retail and hospitality of Microsoft Corporation. "ProClarity's analytic solutions impact many industries, however its abilities within the retail market set them apart. The impressive array of solutions offered by the winners in this year's RAD awards provide the tools for retail and hospitality companies to create higher levels of customer service in all parts of the enterprise." All entries clearly demonstrated leadership in their use of Microsoft platform technologies to help retail and hospitality businesses better connect with their customers, while empowering their employees, integrating with their business partners and ultimately driving costs out of the business. A consistent theme was seen with solutions adopting the .NET vision, Web Services, and XML technologies and architectures to provide interconnected business solutions that deliver actionable information on a multitude of smart devices to the right person, any time, any where. "We are delighted to win the 2002 Retail Application Developer Award for best business intelligence solution, reinforcing the inherent business value ProClarity analytic solutions offer the retail and hospitality industries; a market where Gartner DataQuest predicts that U.S. retail IT spending will grow to $37.1 billion in 2005," said Ed Reidy, Retail and CPG Practice Manager for ProClarity Corporation. "2002 has proven to be a banner year for ProClarity -- winning more than six awards, across multiple industries. We look forward to continuing to provide award-winning analytic solutions that help companies increase productivity, efficiency and ultimately profitability." About ProClarity Corporation ProClarity Corporation delivers analytic software and services that accelerate the speed organizations make informed decisions to optimize business performance. ProClarity has been delivering innovative analytic solutions to Fortune 3000 companies since 1995. ProClarity, a privately-held company, ensures maximum return on technology investment and widespread user adoption by delivering solutions tailored around business processes and decision-making workflows. Located in Idaho, USA, and with regional sales and services offices in Europe and Asia-Pacific, ProClarity currently supports over 500 customers globally including, AT&T, CompUSA, Ericsson, GE Capital, Hewlett-Packard, Nabisco, and Verizon. ProClarity Analytics Platform OEM customers include ABC Technologies, Changepoint, comScore Networks, Epicor, FRx, Manhattan Associates, Manugistics, Microsoft Great Plains Business Solutions and NetIQ/WebTrends. To learn more visit www.proclarity.com or call +1 208 344 1630. Contact: Angie O'Hara, Public Relations Manager +1 208.344.1630 x2133 aohara@proclarity.com ### ProClarity is a registered trademark, and the ProClarity logo is a trademark, of ProClarity Corporation. Other marks referenced herein are the service marks, trademarks, or registered trademarks of their respective manufacturers.