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Onetomarket uses Tableau Software to discover Web analytics trends and deliver effective business dashboards

Leading Web Analytics Firm Saves Time and Improves Client Collaboration Using Tableau

SEATTLE, May , 2009 -- Tableau Software (http://www.tableausoftware.com), the global leader in rapid-fire business intelligence software (http://www.tableausoftware.com/business-intelligence-software), today announced that Onetomarket has implemented Tableau to help its analysts better understand and share data with clients. Using Tableau, Onetomarket's analysts can rapidly discover patterns in clients' web analytics data and deliver business dashboards (http://www.tableausoftware.com/business-dashboards) and ad hoc reports to those clients. Onetomarket is a leading provider of online marketing strategies and analytics for clients as diverse as KLM, American Express, AEGON Bank, Amadeus Carrefour and Camper.

"Analyzing massive amounts of data and communicating it to stakeholders can be a really laborious and difficult task," said Gjalt Jellesma, Head of Analytics for Onetomarket. "Tableau lets us quickly tie together data from various sources, offers intuitive exploratory analysis, and makes the data accessible to all kinds of users. Dashboards and ad-hoc reports can then be used to communicate the key findings and trigger action in the organization."

The award-winning Tableau Desktop can connect directly to a wide assortment of data sources for web analytics (http://www.tableausoftware.com/web-analytics-visualization). Award-winning Tableau Server extends the functionality of Desktop to the Web, enabling organizations to share business dashboards and reports.

"Web analytics requires fast access to data and the ability to communicate insights nearly instantaneously. Tableau was built from the ground up to be an easily deployed, rapid-fire business intelligence solution for companies that need to better understand and share data," said Tableau's Vice President of Marketing, Elissa Fink. "Onetomarket is a great example of how Tableau can help a company not only make better decisions with data, but also use our data visualization and sharing capabilities to make their services more competitive."

About Tableau Software

Tableau Software is the leading provider of fast analytics and data visualization software and one of the 50 fastest growing software companies in the U.S. Its award-winning, rapid-fire business intelligence software applications can be downloaded at http://www.tableausoftware.com/trial. They enable anyone to create and share interactive visualizations, dashboards and visual analytics quickly and easily. Information regarding Tableau's popular data visualization conference July 20-23 is available at http://conference.tableausoftware.com.

"Tableau" and "Tableau Software" are registered trademarks of Tableau Software.

Copyright (C) 2003-2009, Tableau Software, Incorporated. All rights reserved.

SOURCE Tableau Software



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